We are
DO YOU WANT YOUR BRAND TO BE RECOGNIZED? ARE YOU LOOKING TO IMPROVE YOUR IMAGE?
You are at the right place. At ALETREO we are experts in improving your notoriety..
We are a studio formed by experts in communication, marketing and public relations with more than 20 years of experience helping brands to position themselves in the market.
personalization
We use our experience in more than 100 communication projects to each client, achieving the best impact for each project.
engagement
We establish professional and emotional links between companies and media, helping companies to turn their milestones into news.
INNOVATION
But not only that: to reach customers we need to be innovative, think of new actions and ways of communicating. We know that it is necessary to explore new ways to apply new forms of communication.
REPUTATION
And what if things go wrong? Well, we are also there: our experience allows us to manage reputational crises that can help save a company or business. We also help you to prevent them.
your best team
Several years ago, Amparo Cervantes, journalist of vocation and profession, decided to start what had always been her dream: to create a communication studio where things were done differently, where the proactivity with each project was a reality and clients were always at the centre of each action.
Today that dream is a reality and is formed by a team of professionals in communication, marketing and public relations:

Amparo
CERVANTES
CEOamparo@aletreo.com
www.amparocervantes.
• Bachelor in Information Sciences from UCH Cardenal Herrera CEU.
• Master in Marketing and Communication Management from the UOC.
• 20 years of experience in the media, communication agencies and CCO of different companies and organizations.
• Expert in communication on crisis.
• Trainer of companies and entrepreneurs.
• Associate professor at ESIC Business and Marketing School.

Belén
VILLARROYA
Communication Projects Officer
belen@aletreo.com
• Bachelor in Information Sciences from UCH Cardenal Herrera CEU
• 20 years of experience in media, press offices and communication agencies.
• Management of communication plans.
• Development of branded content.
• Planning and content of blogs and social networks.
• Advertising Management.

Antonio
MONSALVE
Communication Projects Officer
antonio@aletreo.com
• Bachelor in Journalism from the Complutense University of Madrid.
• Specialist in Advertising Management and Marketing from the Complutense University of Madrid.
• Specialization in Product Manager by ESIC: Business & Marketing School.
• 20 years experience as DIRCOM and Marketing Manager in business organizations.
• Editor and coordinator in national and regional media.

Lucía
ALBERT
Digital contents
lucia@aletreo.com
• Audio-visual Image Technical Officer.
• Personal Image and Protocol Consulting.
• Communication and Public Relations at ESIC Valencia.
• Experience in graphic design, event organization and audio-visual communication.
• Manager of Social Media and Digital Communication.

carmen
GIMÉNEZ
Communication
carmen@aletreo.com
• Communication and Public Relations at ESIC Valencia.
• Marketing Studies, University of Murcia.
• Experience in branded content and communication.

mERCEDES
GARCÍA
Administration
administracion@aletreo.com
• Degree in Business Administration.
• Finance.
• Responsible of Administration at different companies.